FREE TOOLS FOR TELEHEALTH FOUNDERS & CEOS

The Telehealth CEO Growth Toolkit

Three editable spreadsheets to understand patient acquisition, reconcile what campaigns really produce, and forecast growth against actual care capacity.

3editable Excel workbooks
12acquisition KPIs
12months of forecasts
1executive action plan

Built for CEOs, founders and growth leaders who want to connect marketing budgets to completed care and collected contribution. All sample numbers are hypothetical.

WHAT YOU GET

Three spreadsheets. One clearer picture of growth.

Measure the acquisition journey, find the gap between ad conversions and paying patients, and test whether your forecast works within clinical capacity.

Patient Acquisition Dashboard

Track 12 executive KPIs across spend, qualified inquiries, bookings, completed visits, CAC, collections and contribution.

Attribution & CAC Worksheet

Reconcile platform activity with aggregate business outcomes, audit measurement gaps and model improvement scenarios.

12-Month Forecast Calculator

Compare downside, base and upside plans for patient demand, care capacity, collections and contribution.

CEO Implementation Checklist

Use the built-in scorecards and action trackers to assign owners, spot your biggest constraint and plan next steps.

HOW THE TOOLS WORK TOGETHER

Go from campaign data to executive decisions

These are not generic spreadsheet downloads. They connect marketing performance to appointments, real first payments and operational growth constraints.

01 • MEASURE

Identify the 12 numbers that matter

Start with a 12-week KPI view and uncover friction between paid visits, qualified bookings and actual completed care.

02 • RECONCILE

Measure real acquisition economics

Separate ad-platform events from new payers, calculate media versus fully loaded CAC and flag attribution uncertainty.

03 • FORECAST

Model next year's growth responsibly

Test how budgets, booking rates, patient retention and clinician capacity affect collections and contribution.

FREE EXECUTIVE RESOURCE

Stop guessing where growth breaks.

Download the three tools, review the sample figures, then use your own approved aggregate data to see which growth constraint deserves attention first.

GET THE GROWTH TOOLKIT